A complete overview of publishing litters on your dog breeder website

Blog Tips

28 February 2019

A complete overview of publishing litters on your dog breeder website

You’re excited to announce your upcoming litter!

We’ve made it easy to create and publish upcoming, current and past litters using our dog breeder website builder.

Each litter page contains a beautifully formatted pedigree created by our dog pedigree generator.

Litter pages also include multiple photo albums, making it easy to publish your litter’s progress. Visitors love puppy photos!

Your litter section should provide your visitors with information about your kennel, your breeding practices and your puppies.

We’ve made it quick and easy to create and update your litter pages on your dog breeder website.

Get started with Breedpost

Get us to build your website or transfer your current website!

How does the litter section work?

The litters section consists of one main page and unlimited litter pages.

The main page would normally contain general information about you, your breeding program and how to contact you.

Links to litter pages are automatically generated on that main litter page and are divided into three sections which are

  • upcoming litters
  • current litters
  • past litters
An example litter page for dog breeder websites using Breedpost

Naming your website’s litter section

You can name your litters section anything you want to.

Your litter section’s name will then become the label in your main navigation menu.

Most dog breeder websites name their litter sections

  • litters
  • puppies
  • nursery

We recommend keeping the label short so your main navigation is clear and easy to read.

Creating information on your main litter page

To activate your litter section, all you need to do is to publish information about your litters.

This may include information

  • about you, your kennel and your breeding program
  • how you raise your puppies
  • how to get in touch and enquire about a puppy

You should provide your visitors with enough information to help them get to know you and feel comfortable contacting you.

You could also link to some of your blog articles that may interest them.

This will help visitors move around your website and keeps them engaged longer.

Get started with Breedpost

Get us to build your website or transfer your current website!

Publishing litter pages that your visitors will love

Each litter page contains the following information

  • title
  • date of birth
  • litter status (future, current and past)
  • description
  • hero image
  • pedigree (3 or 4 generation)
  • multiple photo albums displayed in big beautiful lightboxes

Naming your litter page

You can name each of your litter pages and this will become that page’s title.

Some breeders use the letters of the alphabet or colours.

The litter pages names/titles need to be unique.

The status of your litter pages

Each litter page must have a status selected.

There are three types of litter pages that are defined by their status. These are

  • future
  • upcoming
  • past

The status determines how the litter pages are archived on the main litter page.

So all past litters are listed under the Past heading.

This makes it easy for visitors to find what they’re looking for and keeps your main litter page very organised.

Breedpost admin litter page showing status of litters - past, current and upcoming

Building your litter pedigrees

You create litter pedigrees using our custom inbuilt dog pedigree generator.

Normally you would own the dam, so you may have already built her pedigree.

This makes it very quick to create a new pedigree, especially if the sire’s pedigree is also available.

All you need to do is add the sire and dam to the litter page to generate the pedigree.

You may also choose whether to display a three or four generation pedigree.

Publish an interesting description about your litter

No doubt your litter’s description will change dependent upon the litter status.

So prior to the birth you may write about the sire and dam, their pedigrees or what your goals are.

Once the pups are born you could be descriptive about the litter and the progress of the dam and puppies.

Also think aboutsearch engine optimisation when writing your description.

Upload beautiful hero images for your litter pages

Each litter page has a hero image that you may publish.

The hero image may make up the main banner or display in the actual content of the page itself.

This is dependent upon your chosen dog breeder website template.

It is also the image that is displayed on the main listing page that advertises that particular litter.

The hero image should change throughout your litter’s progress to keep the image more relevant.

A litter page from Breedpost admin with multiple image albums

Publish lots of photos to create awesome litter albums for your visitors to enjoy

You can create multiple photo albums on a litter page.

You decide what to name each album and how to organise them.

Publish a weekly album or create an album for each puppy.

Visitors will love to look at current and past puppy albums.

This will improve your website’s engagement rate and visitors are more likely to remember your kennel.

A Breedpost Hooch template and litter page with pedigree and multiple image albums

Why publish litters on your website?

There’s many reasons dog breeders publish litters on their websites.

Some of the main reasons to publish all your litters - past, current and upcoming are

  • keep a historical record of your litters on your website for visitors to enjoy
  • promote upcoming and current litters
  • showcase your breeding program

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Author: Janelle

Janelle is a Breedpost Founder, ex show dog exhibitor, Corgi owner and loves to build websites. She's a content management specialist, has a Master of Information Technology and Diploma in Web Development.